Floral Tunics to Swish In

Floral Tunics to Swish In

All we’ve got to say this summer is...bright, bold and beautiful.
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Our new range of tunics make us so excited to be outside and blending in with nature! We guarantee that these lightweight linen garments will be your new favorite way to kick back and relax in the garden or around the house.
 
These flowing garments can be worn over trousers or shorts, and sit comfortably low on the shoulders, perfect for catching those summer rays. Not only are they gorgeous, but they’re also perfectly practical designs that come in one size and are easily machine washable. A roomy pocket means you can tuck away your valuables whilst out and about.
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The colours we’re flaunting are: Turquoise, Wheat, Pale Blue, Fuchsia, & Rose. For a lowkey, wear-with-anything look, we suggest pairing the whimsical Wheat Floral Tunic with our Porto Sand Suede Trainer - a versatile and comfortable shoe.
 
For a more eye-catching look, the fuchsia tunic is a vibrant choice, best teamed with a contrasting jacket like the Knightsbridge in Aquamarine.
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We, at WG, work hard to ensure that all of our products are lasting designs that are feminine, comfortable and versatile.
Pink Outfit Ideas

Pink Outfit Ideas

Blush Layered Dress Top:
 Potentially the most versatile piece ever. The WG Blush Layered Dress, also available in a wider selection of shades, can be worn in multiple ways. The base dress can be worn with the given t-shirt style top, on its own as a lightweight Summer outfit, or as demonstrated in this outfit the top can be worn alone with other garments in your wardrobe. Three outfits in one!
 
Here we have styled the Blush Layered Dress Top with our classic Odette Khaki Waterproof Coat, totally fool-proof and utterly chic, and the Sand Suede Trainers featured in our newly expanded Porto Collection, this style and shade suit every individuals’ style and outfit combinations.
 
This outfit would be stunning on an evening walk around the village, visiting friends near and far, and a simple day shopping and snacking.

Andalucia Pink Wool Coat:

Our favourite new coat for SS21, the WG Andalucia Pink Wool Coat, is a feminine dream with a stunning streamlined silhouette. Made with an 80% wool blend it provides breathability and is the perfect throw on coat on those chillier days.

In this instance, we have styled this fabulous coat with our multifunctional Layered Dress in Pastel Blue, this can be worn in countless ways, and our Navy Heeled Espadrille Sandals from our recently expanded Porto Collection, these can be purchased in a selection of stunning colours.

This outfit would be perfect for a morning browsing around your favourite shops, a celebration with friends and family, or a glorious barbecue in the sun. 

 

 

Ascot Rose Pink Fitted Jacket:

A Spring/Summer suited edition of our classic Ascot Fitted Jacket in a heavenly Rose Pink shade featuring a nod to history with the WG signature military cuff – a jacket of outstanding quality and unbelievable versatility!

This piece can be styled in many ways, yet we have paired it with our Black Merino Wool Roll Neck Jumper, a luxurious dream, and the Multi-Stripe Heeled Espadrille Sandals from our newly expanded Porto Collection, a stunning vibrant shoe. 

We adore this outfit for an alfresco dining date, strolling around your favourite museum, or catching up with friends in the garden.

 

 

Blush Layered Dress:

Our adaptable SS21 staple, the WG Blush Layered Dress, is the perfect purchase to be worn in a number of ways and for various occasions. The lightweight fabric is ideal for warmer days yet can be easily layered if faced with a slight summer breeze. 

We have styled this dreamy dress with our favourite Safari Sandals in Zebra Print, also available in a variety of animal prints, and the Panama Style Hat, a sunny weather must-have. Maximum comfort yet an overload of fashion-forward styling.

 This outfit is an amazing Spring/Summer go-to for days outdoors, walking around a beautiful city, and enjoying a sunny holiday.

 

 

Ascot Sunrise Fitted Jacket:

A garment from our new Spring/Summer 2021 collection, the WG Ascot Sunrise Jacket offers both sophistication and fun within a fashionable item. This lightweight wool blend jacket features our signature WG military cuff and an utterly flattering mandarin collar.

Here we have styled the Ascot Sunrise Jacket with our staple Phoebe Gold Shirt, featuring the most divine detailing, and our exquisite Boho Feather Ear Cuff, made from Guinea Fowl and Grouse Feather it is unbelievably luxurious and a true statement accessory.

This outfit is perfect for watching the horse racing with friends, a night visiting a fabulous art exhibit, or dressing up for a celebration.

 

 

Monte Carlo Pink Roses Shirt:

Our WG Monte Carlo Pink & White Roses Shirt is the perfect piece to fulfil your Spring/Summer fashion needs yet still providing coverage and warmth on those chillier days. As this shirt is 100% Organic Cotton, it allows for breathability and comfort throughout all seasons. 

We have styled this shirt with our fabulous Roxy Navy Wax Gilet, designed to keep you both warm and dry, and our Porto Navy Heeled Espadrilles, the most perfect footwear during this time of year. For a more relaxed vibe, our Navy Suede Trainers, would do just the trick. This outfit is unbelievably versatile and can easily be paired with jeans, leggings, a skirt – the possibilities are endless!

This outfit could be worn casually ticking off your to-do list, popping out for an afternoon coffee, or having divine cocktails in the Spring sunshine!

 

 

Pink Floral Cotton Shirt:

An all-year round favourite! The WG Pink Floral Cotton Shirt is an ideal layering piece for every spot of weather. This lightweight garment can be worn in a formal setting tucked into wide leg trousers and a pair of heels or thrown over a basic t-shirt with your favourite pair of denim jeans. 

On this occasion, the Pink Floral Cotton Shirt has been paired with our Roxy Contrast Wax Gilet, a Spring staple, our Ranger Waterproof Boots, essential for the unpredictable British weather, and our Chocolate Brown Fedora, the chicest addition to any outfit no matter the season.

This outfit would be perfect for a sunset stroll, a picnic on a chiller day, or a visit to your stable friends!

 

 

Pink and Navy Floral Shirt:

Amongst our staple shirt collection, the WG Pink & Navy Floral Shirt offers a classic style yet with a subtle inner pop of print and colour. The 100% Organic Cotton can be worn all-year round due to its breathability and ability to be layered as desired.

Paired with of Savannah Blue/Pink Coat, this classic shirt is elevated into an elegant and sophisticated outfit whilst being super comfortable when worn with our beloved Mayfair Navy Suede & Leather Waterproof Boots – an outdoor lover’s dream footwear! 

Picture this outfit on an afternoon picnic date, strolling around the fields, or visiting your favourite outdoor market.

 

 

Dusky Pink Wool Roll Neck Jumper:

Our Merino Wool Roll Neck Jumpers are a luxurious staple in any wardrobe. These pieces are a great way to introduce or continue sustainability into your fashion styling as they are produced using 100% British Wool, a renewable fibre, and are available in a number of classic colours.

The Dusky Pink Merino Wool Roll Neck Jumper has been styled with our esteemed WG Venice Pale Blue Fitted Jacket, the most flattering and wearable outerwear, and the essential WG Mayfair Leather & Suede Waterproof Boots in Chocolate Brown, a British weather necessity.

 

 

Pure Silk Scarf:

Our Pure Silk Scarves are the perfect way to boost the most simple of outfits. This piece can be worn with a pair of jeans and a crisp white shirt or over your favourite swimsuit whilst in the sun.

We have styled the Fuchsia Pink Silk Scarf with our charming Phoebe White Shirt, a classic style with a hint of unique detailing, and the Porto Coral Flat Espadrille Sandals, a fabulous pop of colour in an ideal Spring/Summer shoe.


We envision this outfit sipping something fizzy with friends, strolling around your favourite gardens, or sitting on a park bench with a good book.

 

Our Eco Journey

Our Eco Journey

Here are some of the steps we are taking on our path to being more sustainable.
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Whilst we try and make as many eco conscious choices as possible, we are still learning and growing everyday. The last thing we want to do is damage our fabulous planet, that's why product quality, customer loyalty and sustainability is at the forefront of our decision making. We believe that transparency is the key to maintaining a strong reputation. 
Q&A with Tess Annan

Q&A with Tess Annan

Tess Annan, daughter of Kim and Ray (Founders), pictured here with Shappa, their dog.
 
How different is the company now to when it started back in 2000?
"To be honest, it’s done a real 360. Up until now, we’ve been one of the leading providers of waterproof country gear, with a unique twist, but originally we specialised in hand painted wellingtons and raincoats. The original company name, Welligogs, harks back to the founder’s childhood name for her wellington boots. The designs were bright and fun and completely original. Now, along with our more traditional wax jacket and leather waterproof boots, you will find dresses, sandals and loungewear in our collection. However, in the past couple of years, we have gone back to our roots. We have revived some heritage designs from the wellies, reincarnating them into sustainable socks and activewear." 
 
How is working in fashion different today to when WG was just starting out?
"It is a faster, less empathetic market and that is mainly down to the internet. Since we moved away from rubber wellies to higher quality wax jackets and leather boots, we have always prized ourselves in providing top quality products made from natural materials. The internet has allowed the world to accommodate fast fashion and now, the competition isn’t just for well produced seasonal goods but for cheap, harmful garments (environmentally speaking) that have a shelf life of 2-3 weeks. Although we are starting to see a real change in attitude from people who want to be more fashion conscious and opt to buy fewer, better quality products, the want for a one-night Insta outfit is still huge. We hope that one day, people will be less driven to get quick satisfaction for a single night and think of the longevity of a piece of clothing and where it can take you in the years to come."
 
Why did you move away from wellington boots and towards more luxury leather boots and tailored coats/jackets?
"Mainly because we wanted to offer our customers a higher quality product that was made closer to home. We now look to source as much as possible from the UK or Europe. We have a lot more control of the supply chain of our garments, we regularly visit our factories to make sure the quality and conditions are of the highest standards. By sourcing locally, we are able to make our carbon footprint as small as possible."
 
How is WG unique?
"We provide quality products with a distinctive flare. We have a traditional British quality to our core range but are renowned for our detailing and interesting signature features. For example, the majority of our wool jackets have a signature contrast cuff, collar and pocket detail, and our waterproof coats tend to be a more fitted cut with contrast notes that flatter the feminine silhouette. With our new sustainable activewear range, we have designed a performance based workout set made from recyclable materials with heritage WG prints and features."
 
Where do you get your design inspiration from?
"Our surroundings mostly. The British countryside, it’s rich reds and chestnuts in autumn, the bright colours of flowers you would find on a summer day in a country garden. In 2018, we sent our design team to Mexico to get some different ideas. There is a whole piece about what inspired them, you can read it here."
 
What’s your favorite WG piece at the moment?
"Ooo, it’s tricky. Probably the Putney Blazer. I adore it. We were inspired by traditional gentlemen's smoking jackets. It’s 100% cotton velvet, a slightly longer line, with the most marvellous paisley print. The print is subtle and catches the light beautifully, it looks black to begin with but as you look at it more closely, you pick up the mutlicoloured hues. It’s finished off with our signature features, the WG cuff, pocket and collar detail. Simply sublime."
 
What do you think makes coats like the Louise or the Odette so well loved and popular?
"The cut. Our customers always feedback to us how gorgeously feminine they find them. Traditional British wax jackets tend to be boxy and shapeless for women. Our Louise and Odette are based on the Edwardian riding jacket, the adjustable waist would have been the ladies corset, bringing her in at the waist and the fishtail back would have gone over the saddle."
 
When did you first become interested in sustainability?
"It really began when we transferred from rubber to leather back in 2006. But it has really come into its own in the past three years."
 
Can you tell us a little about how WG aims to do as much as it can to help save the planet?
"Being a small family business we have a lot more control over our carbon footprint than bigger companies and can be super vigilant with the supply chain. We try to visit our factories and make sure the conditions for the workers are up to scratch. We physically see and inspect how garments are made, this is quite rare as the number of companies that actually go and see their productions are quite small. We also opt for natural, regenerative materials and fabrics for our products as much as possible. We are always looking for innovative ways to create products in a more sustainable way. We have managed to now use recycled sole units on our footwear, made from first generation plastic, and are investigating using natural beeswax to waterproof our garments over traditional wax. We also have small, quality collections we bring out twice a year instead of going down a fast fashion path. We try our best to not only use sustainable resources in our garments, but also in our office resources. We make sure to use recycled paper for our printer in the office and in our day to day note taking, as well as having eco friendly printers that use less energy and ink than normal printers. Wherever possible, we recycle our delivery boxes, if they are in good condition and for our swing tickets and neck labels, we use eco-friendly cards or recycled materials."
 
How does WG manage waste?
"We try and reuse as much as possible. We repack our coats in their original plastic, providing the condition is still good. We reuse our cardboard boxes when sending out our orders, again providing they are in good condition. We don’t throw out paper, unless we have to, we use it as notepaper in the office. We try and give things as much of a life as possible, our coat hangers see many different coats." 
 
What are WG’s core values?
"Durable, long lasting products that don’t compromise style or silhouette designed with our customers and the planet in mind. We care about the effect our business has on the planet, we care about our customers and their journey when they buy from us. We want to promote and support local businesses wherever possible and we care that the products we create are beautiful and unique."
Kim & Ray Annan (Welligogs Founders), Tess Annan and Shappa their dog.
Yoga To Improve Your Running

Yoga To Improve Your Running

Running can be really tough, especially if you’re a first timer. Getting into the groove and building up those muscles can seem almost impossible, but it isn’t!
Interestingly, doing other forms of exercise can really help you start your cardio journey. Interestingly enough, yoga can be one of the best ways for you to build muscle and flexibility, strengthen your breathing and even prevent you from injuring yourself whilst running. Here’s why Yoga will make you a better runner.
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Strength:
By building up your strength on the mat and developing your key muscles like the core, hamstrings, quads and hip flexors, you’re more likely to stay injury free when out on a run. It can also maintain good posture and back health, as stretches like down dog and cat cow can reduce pain in the spine.   
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Breathing:
In yoga, breathing is a vital part of your practice and learning to maintain your breath whilst in challenging positions can be difficult. Through this practice of regulating your breath you become more aware of your body and consolidate a relaxed state of mind. Building up your lung capacity through breath control in yoga can help you an infinite amount when you're running. You’ll be able to increase your oxygen intake naturally and reduce anxiety with breath control. Most of the time in running, the issue can be your mind, not your body.
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Heart:
Intense yoga, like Power Yoga or Hot Yoga can do wonders to strengthen your heart. By improving your fitness through challenging postures in yoga, you’re building your heart into a stronger muscle. Common sense says that stronger muscles are inherently good, that’s undeniable. The heart will work better by pumping blood around your body more efficiently and allowing you to work better under stress, it’s a no brainer.
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Flexibility and Posture:
By maintaining poses for long periods of time in yoga, you're building elasticity in your muscles and joints, which will enable you to move with more freedom and grace. The mental challenge of holding a pose in yoga also translates into running when you’re fighting to maintain your concentration on putting one foot in front of the other. Good flexibility and posture will not only lower your risk of injury, but will also give you more freedom of movement to allow you to carry on and not give up. Loosening up those muscles after having not done any exercise for a while can be tough! Stretching is key.
  
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Mental Health:
Yoga allows you to build a stronger relationship between the mind and body. Sometimes stillness can be as powerful a tool as movement; stillness in yoga can be just as strengthening as 10 minutes on a treadmill. By exercising mindful breathing and focusing on the present, you are training your mind to push the limits and forgetting your daily worries and anxieties.
It’s so important to recognise that you are not a machine; learn to accept that some days, your body will allow itself to be pushed harder than on other days. Be kind to yourself and accept that it might take awhile before you can master the crow or run 10k.
It’s important to note, that whilst yoga can soften your muscles after a long run or get you limber before a sprint, you shouldn’t push yourself too much on both at once. There are millions of yoga tutorials out there, ranging from a relaxed class to a more vigorous Power Yoga Flow. If you’re pushing yourself running, then perhaps a beginner’s Hatha Yoga would suit better to stretch and take care of your body. However, if you’re looking to strengthen your muscles and become a serious yogi, then an intermediate Vinyasa Yoga could be an excellent choice. 
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Yoga flow for stretching with @madss
A daily stretch flow with our lovely @madss to help you become supple and fluid…
 
Sustainability

Sustainability

Being a small family company, gives us  agency over the big decisions, as well as the smaller ones. We regularly inspect how our garments are made which is rare in itself, and we have a lot of control over the supply chain. We choose natural, regenerative materials and fabrics whenever we can and we’re always looking for innovative ways to create products in a more sustainable way. Our high quality materials are designed to last.
Our Wool:
Our wool jumpers and loungewear are made from raw materials and all natural fibres. As part of our journey to provide sustainable fashion, the IWTO (International Wool Textile Organisation)"wool is all natural, renewable fibre". Our 100% chunky soft merino wool jumper is a traditional guernsey style piece. It’s an incredibly warm item, originally worn by sailors due to its practicality.
Our new loungewear sets are made with a merino wool and cashmere blend, made from the wool of Kashmir goats, our merino wool is our most luxurious yarn. Kashmir goats produce their fine long hair in very small quantities, which makes this pure cashmere very rare and luxurious. A pure cashmere jumper can feel as light as air, however it can be up to eight times as warming as ordinary wool. Our method is to weave two threads together to create the yarn, which makes it stronger and more pliable than other high street jumpers. Our 100% merino wool is also a luxurious yarn which is also all natural, renewable fibre.
Our Cotton
Producing cotton can take its toll on the world, particularly as the majority of cotton is grown in countries facing water shortages. According to the World Economic Forum, water scarcity has been recognised as one of the top 10 global risks to society we’re facing over the next 10 years. Because of this, we use 100% organic cotton in our shirts which has significantly fewer negative impacts on water than non-organic. Farmers use natural methods like composting to fertilise their soil, which makes it healthier and more likely to soak up water and retain it when there is a drought. Pesticides are banned from organic farming, therefore less water is used in the process, because there is no need to dilute the chemicals from the soil. And finally, organic farmers rely on rainfall to water their cotton, so that they don’t put pressure on precious water resources in local communities. 
Our recycled Polyester
Our sustainable activewear is made from recycled plastic bottles, which means that we avoid manufacturing virgin polyester and contributing towards already saturated landfills. We’re using 30% less water in our manufacturing process, saving natural resources and lowering greenhouse gas emissions. Our beautiful custom made activewear pieces come in 4 different styles; Noir , Marble , Paw Print and Blue Roses.
 
 
Recycled office resources
We try our best to not only use sustainable resources in our garments, but also in our office resources. We make sure to use recycled paper for our printer in the office and in our day to day note taking, as well as having eco friendly printers that use less energy than normal printers. Wherever possible, we recycle our delivery boxes if they are in good condition and for our swing tickets and neck labels, we use eco-friendly cards or recycled materials.