Sustainability

Sustainability

Being a small family company, gives us  agency over the big decisions, as well as the smaller ones. We regularly inspect how our garments are made which is rare in itself, and we have a lot of control over the supply chain. We choose natural, regenerative materials and fabrics whenever we can and we’re always looking for innovative ways to create products in a more sustainable way. Our high quality materials are designed to last.
Our Wool:
Our wool jumpers and loungewear are made from raw materials and all natural fibres. As part of our journey to provide sustainable fashion, the IWTO (International Wool Textile Organisation)"wool is all natural, renewable fibre". Our 100% chunky soft merino wool jumper is a traditional guernsey style piece. It’s an incredibly warm item, originally worn by sailors due to its practicality.
Our new loungewear sets are made with a merino wool and cashmere blend, made from the wool of Kashmir goats, our merino wool is our most luxurious yarn. Kashmir goats produce their fine long hair in very small quantities, which makes this pure cashmere very rare and luxurious. A pure cashmere jumper can feel as light as air, however it can be up to eight times as warming as ordinary wool. Our method is to weave two threads together to create the yarn, which makes it stronger and more pliable than other high street jumpers. Our 100% merino wool is also a luxurious yarn which is also all natural, renewable fibre.
Our Cotton
Producing cotton can take its toll on the world, particularly as the majority of cotton is grown in countries facing water shortages. According to the World Economic Forum, water scarcity has been recognised as one of the top 10 global risks to society we’re facing over the next 10 years. Because of this, we use 100% organic cotton in our shirts which has significantly fewer negative impacts on water than non-organic. Farmers use natural methods like composting to fertilise their soil, which makes it healthier and more likely to soak up water and retain it when there is a drought. Pesticides are banned from organic farming, therefore less water is used in the process, because there is no need to dilute the chemicals from the soil. And finally, organic farmers rely on rainfall to water their cotton, so that they don’t put pressure on precious water resources in local communities. 
Our recycled Polyester
Our sustainable activewear is made from recycled plastic bottles, which means that we avoid manufacturing virgin polyester and contributing towards already saturated landfills. We’re using 30% less water in our manufacturing process, saving natural resources and lowering greenhouse gas emissions. Our beautiful custom made activewear pieces come in 4 different styles; Noir , Marble , Paw Print and Blue Roses.
 
 
Recycled office resources
We try our best to not only use sustainable resources in our garments, but also in our office resources. We make sure to use recycled paper for our printer in the office and in our day to day note taking, as well as having eco friendly printers that use less energy than normal printers. Wherever possible, we recycle our delivery boxes if they are in good condition and for our swing tickets and neck labels, we use eco-friendly cards or recycled materials.
Lockdown Distractions

Lockdown Distractions

Wine and Cheese tasting
Why not try out a company that sends you handpicked wines and cheeses and will then guide you through with a personalised video. They’ll explain why each component fits perfectly with each other, and you can widen your vino knowledge, as well as fill up on delicious dairy! They’ll also provide you with crackers, gherkins and cured meats. https://www.lafromagerie.co.uk
 
Podcasts
Here are some of our favorite podcasts that you should definitely check out!
Table Manners / Deliciously Ella / Off Menu / My favourite Murderer / Something rhymes with purple / Serial / The Cheer Up Luv Podcast / The Guilty Feminist / Code Switch / Grounded with Louis Theroux
 
Use a Tie-Dye Kit
Feel like being creative? This is great fun to have with the family, or to turn an old white t-shirt into something colourful for spring!
  1. Find a clear space. Tie-dye can be messy, so we recommend arranging bin bags or plastic sheeting outside, in the garage, or on a craft table.
  2. Prepare your T-shirt. Choose a pre-washed, 100-percent cotton T-shirt. Soak the shirt in lukewarm water, wring out the excess, then lay it flat. (You don't need to wet the T-shirt before dyeing it, but the color won't spread as far on dry fabric.)
  3. Prepare your dye. Grab a tie-dye kit and follow the package instructions. The highly-concentrated dyes will come in partially-empty squirt bottles. You'll probably fill the bottles with warm water and shake to combine.
  4. Plan the design. Pinterest is full of pattern ideas, choose one you like, and tie your shirt tightly with rubber bands to make the desired design.
  5. Tie-dye your shirt. Squirt dye from the spray bottle onto the shirt, following the pattern of your choice. Make sure to apply only one color at a time. Work with lighter colors first (pink, yellow, lime green, etc.), since darker colors can be layered over the top of them.
  6. Let it dry. With the shirt still rubber-banded together, place it in a plastic bag or cover it with plastic wrap. Let it sit for 12-24 hours so the colors set. You can also take it out sooner to achieve pastel-like colors.
  7. Wash the shirt. Unwrap the shirt and take off the rubber bands (wear gloves!) Rinse it in cold water until the run-off is clear. Then wash it in the washing machine with cold water; don't put any other clothing in the machine. Dry the shirt and it's ready to wear!
 
Karaoke Night
An easy party night could be to indulge in some home style karaoke! There are plenty of karaoke apps out there, or even splash out on a karaoke machine if you’re feeling extra. YouTube is also a great place to find karaoke versions of all your favorite sing-alongs.
 
Try Out New Cuisines
Try out a new cuisine to cook at home - we have plenty of recipes for you to try. Getting out of your comfort zone in the kitchen can be rewarding and delicious! 
 
WG Flex Sustainable Activewear

WG Flex Sustainable Activewear

We cannot wait to share with you our latest arrival: our sustainable WG Flex Range! Our original activewear that is made of recycled plastic bottles. We’re using a smarter, eco-friendly design that reduces landfill waste and is less damaging to our lovely planet. We’re incredibly excited to be creating more sustainable ways of producing clothes and exercising!
 
Why are we using recycled plastic bottles? Our garments will be made of recycled polyester, which means that we won’t be manufacturing virgin polyester. By doing this we’re using approximately 30% less energy in production, saving natural resources and lowering greenhouse gas emissions. We’re also reducing the amount of plastic that ends up in landfills; polyester more often than not takes decades to decompose.
 
Most garments that are labelled ‘recycled polyester’ are made from PET bottles, the process of turning this existing plastic and re-spinning it into new polyester fiber, which uses substantially less energy than the process of manufacturing virgin polyester. The bottles are collected, compressed and then chopped into flakes which are then melted down into small white pellets. These pellets in turn are spun into a yarn that can be made into durable fabrics. Recycled polyester acts in exactly the same way as a virgin fibre, anything you can expect polyesters to do can also be done with recycled polyester.
 
 
 
The range will largely consist of designs that are familiar with WG lovers. Our Laura Rose Design is reminiscent of the Laura wellies, and the endearing Original Paw Print design, yes you guessed it, will be taken from our much loved Original Paw Print wellies! New designs have also been added to this collection.
 
Why this range over any other? The Welligogs Flex range is designed to be sustainable, lightweight and functional. Manufactured using premium recycled polyester fabric, these custom leggings are made with up to 10 recycled plastic bottles. Our custom bra tops are made with our exclusive 240gsm fabric, made from 83% recycled polyester and 17% elastane for the ultimate fit. Designed for all scenarios and work out types, these recycled bra tops can be worn either as an underlayer or outer layer and have removable bra pads.
 
Photographed here, the gorgeous CC Mason.
Written by Miriam Hopkins