Floral Tunics to Swish In

Floral Tunics to Swish In

All we’ve got to say this summer is...bright, bold and beautiful.
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Our new range of tunics make us so excited to be outside and blending in with nature! We guarantee that these lightweight linen garments will be your new favorite way to kick back and relax in the garden or around the house.
 
These flowing garments can be worn over trousers or shorts, and sit comfortably low on the shoulders, perfect for catching those summer rays. Not only are they gorgeous, but they’re also perfectly practical designs that come in one size and are easily machine washable. A roomy pocket means you can tuck away your valuables whilst out and about.
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The colours we’re flaunting are: Turquoise, Wheat, Pale Blue, Fuchsia, & Rose. For a lowkey, wear-with-anything look, we suggest pairing the whimsical Wheat Floral Tunic with our Porto Sand Suede Trainer - a versatile and comfortable shoe.
 
For a more eye-catching look, the fuchsia tunic is a vibrant choice, best teamed with a contrasting jacket like the Knightsbridge in Aquamarine.
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We, at WG, work hard to ensure that all of our products are lasting designs that are feminine, comfortable and versatile.
Sustainability

Sustainability

Being a small family company, gives us  agency over the big decisions, as well as the smaller ones. We regularly inspect how our garments are made which is rare in itself, and we have a lot of control over the supply chain. We choose natural, regenerative materials and fabrics whenever we can and we’re always looking for innovative ways to create products in a more sustainable way. Our high quality materials are designed to last.
Our Wool:
Our wool jumpers and loungewear are made from raw materials and all natural fibres. As part of our journey to provide sustainable fashion, the IWTO (International Wool Textile Organisation)"wool is all natural, renewable fibre". Our 100% chunky soft merino wool jumper is a traditional guernsey style piece. It’s an incredibly warm item, originally worn by sailors due to its practicality.
Our new loungewear sets are made with a merino wool and cashmere blend, made from the wool of Kashmir goats, our merino wool is our most luxurious yarn. Kashmir goats produce their fine long hair in very small quantities, which makes this pure cashmere very rare and luxurious. A pure cashmere jumper can feel as light as air, however it can be up to eight times as warming as ordinary wool. Our method is to weave two threads together to create the yarn, which makes it stronger and more pliable than other high street jumpers. Our 100% merino wool is also a luxurious yarn which is also all natural, renewable fibre.
Our Cotton
Producing cotton can take its toll on the world, particularly as the majority of cotton is grown in countries facing water shortages. According to the World Economic Forum, water scarcity has been recognised as one of the top 10 global risks to society we’re facing over the next 10 years. Because of this, we use 100% organic cotton in our shirts which has significantly fewer negative impacts on water than non-organic. Farmers use natural methods like composting to fertilise their soil, which makes it healthier and more likely to soak up water and retain it when there is a drought. Pesticides are banned from organic farming, therefore less water is used in the process, because there is no need to dilute the chemicals from the soil. And finally, organic farmers rely on rainfall to water their cotton, so that they don’t put pressure on precious water resources in local communities. 
Our recycled Polyester
Our sustainable activewear is made from recycled plastic bottles, which means that we avoid manufacturing virgin polyester and contributing towards already saturated landfills. We’re using 30% less water in our manufacturing process, saving natural resources and lowering greenhouse gas emissions. Our beautiful custom made activewear pieces come in 4 different styles; Noir , Marble , Paw Print and Blue Roses.
 
 
Recycled office resources
We try our best to not only use sustainable resources in our garments, but also in our office resources. We make sure to use recycled paper for our printer in the office and in our day to day note taking, as well as having eco friendly printers that use less energy than normal printers. Wherever possible, we recycle our delivery boxes if they are in good condition and for our swing tickets and neck labels, we use eco-friendly cards or recycled materials.
WG Flex Sustainable Activewear

WG Flex Sustainable Activewear

We cannot wait to share with you our latest arrival: our sustainable WG Flex Range! Our original activewear that is made of recycled plastic bottles. We’re using a smarter, eco-friendly design that reduces landfill waste and is less damaging to our lovely planet. We’re incredibly excited to be creating more sustainable ways of producing clothes and exercising!
 
Why are we using recycled plastic bottles? Our garments will be made of recycled polyester, which means that we won’t be manufacturing virgin polyester. By doing this we’re using approximately 30% less energy in production, saving natural resources and lowering greenhouse gas emissions. We’re also reducing the amount of plastic that ends up in landfills; polyester more often than not takes decades to decompose.
 
Most garments that are labelled ‘recycled polyester’ are made from PET bottles, the process of turning this existing plastic and re-spinning it into new polyester fiber, which uses substantially less energy than the process of manufacturing virgin polyester. The bottles are collected, compressed and then chopped into flakes which are then melted down into small white pellets. These pellets in turn are spun into a yarn that can be made into durable fabrics. Recycled polyester acts in exactly the same way as a virgin fibre, anything you can expect polyesters to do can also be done with recycled polyester.
 
 
 
The range will largely consist of designs that are familiar with WG lovers. Our Laura Rose Design is reminiscent of the Laura wellies, and the endearing Original Paw Print design, yes you guessed it, will be taken from our much loved Original Paw Print wellies! New designs have also been added to this collection.
 
Why this range over any other? The Welligogs Flex range is designed to be sustainable, lightweight and functional. Manufactured using premium recycled polyester fabric, these custom leggings are made with up to 10 recycled plastic bottles. Our custom bra tops are made with our exclusive 240gsm fabric, made from 83% recycled polyester and 17% elastane for the ultimate fit. Designed for all scenarios and work out types, these recycled bra tops can be worn either as an underlayer or outer layer and have removable bra pads.
 
Photographed here, the gorgeous CC Mason.
Written by Miriam Hopkins
 
 
 
Jackets & Blazers

Jackets & Blazers

Hi everyone, since my last blog and post on my trip to Ettington Park for my birthday I’ve had lots of questions on Instagram about my beautiful blazer worn / seen in most of my photos. With that in mind, I thought I’d write a blog on blazers and my new jacket since I’m such an avid wearer of them and am honestly in LOVE with my recent acquisition!

A little history

The blazer is a traditional jacket that was originally worn by men, however this versatile and smart garment has become increasingly more popular amongst women, both living in the countryside and city and can be found in most of our wardrobes (or for some previous school uniforms) all across the world.

Blazers or similar jackets have been worn throughout history but the first record of women wearing them and the term ‘blazer’ came into fruition at Cambridge’s Lady Margaret’s Boat Club in 1825 due to the bright red vibrancy and ‘blaze’ of the teams jacket and the name stuck!

So as you can see they are a relatively new style of clothing that has sort of just stayed with us, moulding itself into a timeless classic.

Nowadays, you can see blazers all over the world worn by people of all ages, however arguably they are still seen to be a garment worn by only the ‘middle’ and ‘upper class’ or by certain schools.

For me, I’ve worn blazers since probably 2007 (a young teen as my old school only introduced them a few years after I left) when I went to a jumble sale (like a thrift sale for my American friends) and came across a beautiful brand new grey Mulberry Blazer. I ended up buying this incredible find for £1 and wore it religiously for near on 10 years (and still own it) which moulded my love of blazer style jackets.

Since then my purchases have somewhat grown with my ability to spend slightly more on clothes if desired (although I still love a jumble sale now and again!) and I’ve slowly extended my blazer collection into something bigger brighter and as you can all see more beautiful.

My latest addition is on a slightly different cut to your traditional blazer with buttons going all the way to the neck. This jacket therefore is inspired by the blazer featuring the same cut elsewhere making it a unique choice and excellent statement piece created exclusively by the brand.

My latest addition

My latest jacket was kindly gifted to me by the incredible Welligogs, a distinctly British clothing and footwear brand owned by Kim and Ray.

The jacket that I’ve been wearing in all my photos is called the Knightsbridge Wine Jacket (£275 an absolute steal!) The jacket is made from a light wool blend and is finished off with two pockets featuring a pretty crown zip detail and beautiful trim in moleskin.

The thing I love most about this particular jacket is its versatility and ability to make an outfit. This jacket is a statement piece as I’ve previously mentioned (and thanks to its varied colour pallet) will see me through the years season after season being dressed up or down with scarves, jeans or dresses (see below for a relaxed approach featuring Chelsea boots and midnight green cotton fitted trousers).

Thank you for reading and I hope this has been a helpful blog, perhaps introducing you to a new brand and fashion. If you would like to follow my country living journey, please feel free to sign up to my blog and/or follow me on Instagram. X

 

Thank you so much to Lucy aka Her Country Living, who wrote this wonderful and informing blog. 

Marvels of Mexico

Marvels of Mexico

 

I have been a part of the Welligogs team for several years now. I began working on the trade stands at the various exhibition shows we visit but have recently started focusing on the trade side of the business. Throughout my time with Welliogogs, I have been involved with the design of new products and helped choose the various fabrics we use. Recently, I was lucky enough to join a small team who visited Mexico to gather some ideas for a few pieces of SS19 collection. This is a little story of what we discovered and came up with….. 

As a distinctly British brand, we of course take an abundance of our inspiration from the lush green land we call home. However, for a small number of jackets in chosen collections, we go slightly further afield for the muses to sing to us.  

Keeping very much in line with our core ideals of being comfortable, durable, and fashionable, we always want to provide unique and fresh pieces to our staple collections. For our SS19 range, a few members of our design team travelled to Mexico, to see what inspires their free spirited, enchanting nation.  

We were like kids in a sweet shop…. with the tree lined streets, colourful buildings, and the smells of street food encircling them at every corner, the muses began to softly hum.  

 

Frida Kahlo’s house was a particular favourite. As a pioneer among not only Mexican art but fashion and art across the world, her Cassa Azul (“Blue House”, where she lived with her husband Diego) was a great place to start. 

With her positive outlook on the world, despite having lived with polio since  she was 11 and having been involved in a car accident at the age of 18, which left her with a broken spine, her strength and uniqueness continued to shine through. She was feminine, bold, and utterly fantastic. Her vibrant artwork has been the inspiration for us and many fashion houses to date. We replicate her splash of bold colours with our Kuoni Jacket, a brilliant piece to jazz up these chilly winter months, and our bright tassels, which you can swish onto any of our boots or accessorise with. 

 As great as it is to wear a statement jacket, sometimes one needs something a little more understated but just as chic. Our Phoebe Shirts have always been hugely popular with varying details to mirror the ever-changing seasons. Our new design, Phoebe White, is one of our best yet. We wanted to keep her elegant but simple, unique without being gaudy. We took inspiration from the architecture of Mexico. 

From the Oaxaca state to Chiapas, the buildings are breath taking. The detail in their sculpture inspired us to do an intricate lace effect down the front of the shirt. Whilst remaining a staple, our Phoebe White also becomes exquisitely distinctive. 

One thing that struck our design team was how green  Mexico  is. Its landscape differs massively, from beaches, to mountains, to jungles…. all three surrounded by lush green vegetation. Now in England, we’re not short of greenery and it got our team thinking about bringing back a green raincoat. We haven’t done one for a while and with it being such a rich colour in multiple different climates, why not?! We were debating what style to do, whether to let the muses steer us in the direction of the mountains or the beach… but there is something about classic things that we at Welligogs gravitate towards.  

 

The muses of the ruins triumphed… we decided to do our famous Louise coat in a khaki green. An oldy but a goody, and a wonder she is! Louise Khaki is timeless yet trendy, waterproof yet feminine, pretty yet practical. A must have for this season. 

Pink, pink, pink! From sunrise to sunset, market stalls to fruit, flowers to lakes. Yes, would you believe it, there are pink lakes in Mexico! Los Colarados, naturally coloured pink by the salt and algae. Being literally the colour of candy floss, we couldn’t not be inspired.

Our Ascot Rose Pink with its blush coloured tweed and rose suede detail, one cannot not wear it and smile. In our ever-loved Ascot design, this jacket will swiftly become a firm favourite. 

 Well what can we say  Mexico… you were a feast for our eyes, and we were swept away by your beauty. Muchas gracias… 

 

Written by Tess Annan